История пива: От монастырей до спортбаров

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XXIV. FC Heineken против AB InBev United

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de Bruijn, A., Tanghe, J., Bujalski, M., Gosselt, J., Schreckenberg, D., Slowdonik, L., Report on the impact of European alcohol marketing exposure on youth alcohol expectancies and youth drinking, Alcohol Measures for Public Health Research Alliance (AMPHORA) 2012. (http://www.drugsandalcohol.ie/19722/1/AMPHORA_WP4_longitudinal_advertising_survey.pdf

).

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Kenneth Cortsen (kennethcortsen.com).

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Интервью:

Kenneth Cortsen, University College Nordjylland

André Bühler, Deutsches Institut für Sportmarketing

Panimoiden ja jalkapalloseurojen edustajia