Ключевые стратегические инструменты

McKinsey & Company (www.mckinsey.com) on The Advantage/Attractiveness Matrix and The 7S Framework.

Раздел 7

Brealey, Richard, Myers, Stuart and Allen, Franklin. Principles of Corporate Finance. McGraw-Hill, 2007.

The Chartered Institute of Marketing, Marketing and the 7Ps, 2009.

Collins, Jim. Best Beats First // Forbes. 2000. August.

Collins, Jim. Good to Great: Why Some Companies Make the Leap… and Others Don’t. Random House Business, 2001.

Gladwell, Malcolm. The Tipping Point: How Little Things Can Make a Big Difference. Little Brown, 2000.

Hammer, Michael. Reengineering Work: Don't Automate, Obliterate // Harvard Business Review. 1990. July-August.

Hammer, Michael

and Champy, James. Reengineering the Corporation: A Manifesto for Business Revolution. 3rd edn. Nicholas Brealey, 2001.

Hartung, Adam. Create Marketplace Disruption: How to Stay Ahead of the Competition. FT Press, 2008.

Hartung, Adam. How Facebook Beat MySpace // Forbes.com. 2011. 14 January.

Henderson, Bruce. The Experience Curve Reviewed. The Boston Consulting Group (reprint № 135), 1973.

Kano, N., Seraku, N., Takahashi, N. and Tsuji, S. Attractive Quality and Mustbe Quality // Hinshitsu: The Journal of the Japanese Society for Quality Control. 1984. April.

Karamchandani, Ashish, Kubzansky, Mike and Lalwani, Nishant. The Globe: Is the Bottom of the Pyramid Really for You? // Harvard Business Review. 2011. March-April.

Kim, W. Chan and Mauborgne, Renee. Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant. Harvard Business School Press, 2005.

Koller, Tim, Goedhart, Marc

and Wessels, David (all McKinsey & Co). Valuation: Measuring and Managing the Value of Companies. 5th edn. Wiley, 2010.

Lauterborn, Robert F., Schullz, Don E. and Tannenbaum, Stanley I. Integrated Marketing Communications. NTC Business Books, 1993.

Marshall, Alfred. Principles of Economics. Macmillan, 1890.

Maslow, Abraham H. A Theory of Human Motivation // Psychological Review. 1943. 50.

McCarthy, E. Jerome. Basic Marketing. A Managerial Approach. R. D. Irwin, 1960.

Porter, Michael E. Competitive Strategy: Techniques for Analyzing Industries and Competitors. Free Press, 1980.

Prahalad, С. K. The Fortune at the Bottom of the Pyramid: Eradicating Poverty Through Profits. Wharton, 2004.

Prahalad, С. K. and Lieberthal, Kenneth. The End of Corporate Imperialism // Harvard Business Review. 1998. July-August.

The Strategic Planning Institute (www.pimsonline.com

) on PIMS.

Tracy, Brian. Million Dollar Habits: Proven Power Practices to Double and Triple Your Income. Entrepreneur Press, 2004.

Раздел 8

Barney, Jay. Firm Resources and Competitive Advantage // Journal of Management. 1991. 17.

Bilton, Chris. Management and Creativity: From Creative Industries to Creative Management. Wiley-Blackwell, 2007.

Bower, Joseph L. and Christensen, Clayton M. Disruptive Technologies: Catching the Wave // Harvard Business Review. 1995. January-February.

Brandenburger, Adam M. and Nalebuff, Barry J. Co-opetition. Doubleday, 1996.

Christensen, Clayton M

. The Innovator’s Dilemma: When New Technologies Cause Great Firms to Fail. Harvard Business School Press, 1997.

Collis, David J. and Montgomery, Cynthia A. Competing on Resources: Strategy in the 1990s // Harvard Business Review. 1995. July-August, reprinted as «Competing on Resources», July 2008.

Cummings, Stephen and Wilson, David. Images of Strategy. Blackwell, 2003.

Day, George S. Market Driven Strategy: Processes for Creating Value. Free Press, 1990.

Day, George S. The Market Driven Organization: Understanding, Attracting, and Keeping Valuable Customers. Simon and Schuster, 2007.

Goold, Michael, Campbell, Andrew and Alexander, Marcus. Corporate-Level Strategy: Creating Value in Multi-Business Companies. Wiley, 1994.

Gratton, Linda. Innovation Hot Spots: Why Some Companies Buzz with Energy and Innovation… and Others Don’t. FT Prentice Hall, 2007.

Greiner, Larry E. Evolution and Revolution as Organizations Grow // Harvard Business Review. 1972. July-August; 1988. May-June.

Hamel, Gary and Prahalad, С. K. Competing for the Future, op. cit., 1994.