Medium Raw

Using his position as a critic to settle personal hash puts him in the same self-interested swamp as those of his peers who use their power for personal gain. Take John Mariani, the professional junketeer over at Esquire, whose “likes and dislikes” (shower cap in his comped hotel, attractive waitresses, car service) are mysteriously communicated, as if telepathically, to chefs before his arrival. (Motherfucker hands out pre-printed recipe cards on arrival, with instructions on how to prepare his cocktail of choice—a daiquiri.) This guy has been a one-man schnorrer for decades. He’s been caught red-handed on numerous occasions—but his employers continue to dissemble on his behalf. What his editors fail to understand is that all the denials in the world don’t change what everybody—and I mean everybody—in the restaurant business knows. Among his subjects, people don’t wonder about this guy—and whether he’s bent or not. They know.

Simply stated, this allows savvy restaurants in Cleveland or Chicago to essentially “buy” a good review—and national coverage. Just don’t blow the gaff—as chef Homaro Cantu found out, to his displeasure. It’ll only fuck things up for everybody. After Cantu complained publicly of the way he had been treated by Mariani, making mention of the legendary wish list that preceded his arrival, Esquire

editors made assurances that Mr. Mariani is directly responsible for no such list but artfully avoided the fact that a list most surely emanates from someone associated with him (a PR firm, perhaps?). But then the same delicate parsing of words is employed when Mariani is described as always paying for the meals that he reviews. Leaving to dangle the question of who pays for all the other meals, his transportation, lodging, and shower caps.

Over at the financial magazine Crane’s, longtime reviewer Bob Lape was known to one and all in the industry as “Sponge Bob.” It was not a term of endearment. He earned it—with hijinks like jacking up “friendly” chefs to provide food for his wedding. On the subject of the critic referred to as “Sgt. Pepper,” I’ll abstain. Let her go gentle into that good night. Like Richman, she did good work in her day. Maybe it helped to buy the boyfriend’s pictures, maybe not. Maybe all of Jerry Kretchmer’s restaurants really were that good. She was always, to her credit, an enthusiast first.

Richman, unlike many of his peers, generally knows what he’s talking about. As a writer, he has all God’s gifts: experience, knowledge of subject matter, a vocabulary—and the ability to put words together in entertaining and incisive fashion. Unlike the grifters, freeloaders, and pushovers who make up the majority of the food-and-dining press, Richman’s is a discerning palate. But dumping on a place because you have a personal beef with the chef (past, present, or otherwise)?

Hell, the Times would fire your ass for that (or, at least, “promote” you to the “T” section).

In the film Sexy Beast, Sir Ben Kingsley’s terrifyingly believable English gangster character frequently uses a pejorative common to the British Isles, a term that Americans must circumspectly refer to as the “c-word.” The English and Irish bandy it about often—as, in their manner of usage and in their context, it does not refer hatefully or disparagingly to a part of the female anatomy. On the contrary, it is an unflattering (even, sometimes, an affectionately unflattering) noun describing a male person—often used in conjunction with the adjective “silly.”

It implies someone slightly more odious than a twit, older and more substantial than a shithead, yet without the gravitas required to be called an asshole.

So, maybe I got it wrong.

Alan Richman is not a douchebag. He’s a cunt.

15

“I Lost on Top Chef”

Erik hopfinger at thirty-eight, twenty years in the business, stood in front of the pass, a stack of dupes in his right hand, expediting to his cooks. It was Sunday morning in San Francisco’s Marina District and Circa restaurant was full up with brunchers. The bar was crowded with them, sucking down all-you-can-drink mimosas.