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ГЛАВА 7. МОЗГ И ЕДА

1. Wadhera and Capaldi-Phillips, «A review of visual cues associated with food on food acceptance and consumption»; Wansink, «Environmental factors that increase the food intake and consumption volume of unknowing consumers».

2. A. V. Madzharov and L. G. Block, «Effects of product unit image on consumption of snack foods», Journal of Consumer Psychology 20 (2010): 398–409.

3. B. E. Kahn and B. Wansink, «The influence of assortment structure on perceived variety and consumption quantities», Journal of Consumer Research 30 (2004): 519–533.

4. Wansink, «Environmental factors that increase the food intake and consumption volume of unknowing consumers».

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9. J. Koenigstorfer and H. Baumgartner, «The effect of fitness branding on restrained eaters’ food consumption and post-consumption physical activity», Journal of Marketing Research 53 (2015): 124–138.

10. K. Wilcox et al., «Vicarious goal fulfillment: When the mere presence of a healthy option leads to an ironically indulgent decision», Journal of Consumer Research

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13. «US Obesity Levels, 1990–2015», ProCon.org, http://obesity.pro-con.org/view.resource.php?resourceID = 006026.

14. J. P. Schuldt and N. Schwarz, «The ‘organic’ path to obesity? Organic claims influence calorie judgments and exercise recommendations», Judgment and Decision Making 5 (2010): 144–150.

15. J. P. Schuldt, D. Muller, and N. Schwarz, «The ‘fair trade’ effect health halos from social ethics claims», Social Psychological and Personality Science 3 (2012): 581–589.

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18. A. J. Crum et al., «Mind over milkshakes: Minclsc'tt, not just nutrients, determine ghrelin response», Health Psychology 30 (2011): 424–429.

19. Morning Edition, NPR, April 30, 2014, http://www.npr. org/player/v2/mediaPlayer.html?action= 1&t=1&islist = false&id=299179468&m=302858884, and Alix Spiegel, NPR blog post, April 14, 2014, http://www.npr.org/ blogs/health/2014/04/14/299179468/mind-over-milkshake-how-your-thoughts-fool-your-stomach.

ПРИМЕЧАНИЯ К СТР. 196–202

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